Client: Bowhaus
Agency: Paper Moose
Industry: Fashion
Role: Art Director + Graphic Designer
Agency: Paper Moose
Industry: Fashion
Role: Art Director + Graphic Designer
For a website launch, dog apparel company Bowhaus needed a unique look and feel for their cute puppy apparel. . With so many already operating in this space, the design needed to spark interest and embody their quirky personality.
Taking cues from the German design movement of “Bauhaus,” the visual language mimicked the structure and form of these principles. The colours and playful geometric shapes work to evoke a sense of playfulness and emulate the relationship between an owner and their furry friend.