Client: Eden Health
Agency: HUb strategy
Industry: Healthcare
Role: Creative Director, Designer
Contributors: DJ O'Neil, Blake Kelly, Greg Martinez, and Lucy Sedky.
Agency: HUb strategy
Industry: Healthcare
Role: Creative Director, Designer
Contributors: DJ O'Neil, Blake Kelly, Greg Martinez, and Lucy Sedky.
If you’re a person who uses healthcare in America, you’ll probably agree that the system is pretty broken. Eden Health is changing that by offering employers a new benefit to help their employees better navigate the system. Eden came to HUb for a campaign that would catch the attention of potential customers in heavily trafficked Penn Station.
In under a month and over the holiday season, I, as Creative Director, successfully led a team of art directors and designers to
develop and produce this takeover campaign. According to sales figures, we got at least a few people to look up from their phones.
